Experience the historic Atlanta Pop Festival in 1970, when Jimi Hendrix played to a massive crowd of 300,000 people—his last major show, only a couple months before his untimely death. Back in cinemas for a limited time, this critically acclaimed film traces the guitar legend’s journey to the dusty, scorching-hot pecan orchard in Byron, Georgia, where the festival took place, amidst the dark shadow of civil rights unrest and the relenting toll of the Vietnam War. Weaving archival footage that went undeveloped for decades with contemporary interviews, Electric Church is a must-see for all music fans.
Promotional Partners: Dead Dog Records, Soundscapes,
Tiny Record Shop, The Twelfth Fret Guitarists' Pro Shop, and Village Vinyl Music Emporium & Cafe